Communications
Churches are all about effective communication with their staff and congregation … in print, web and verbally … in regular times and emergencies.
Urgency Mode in Email
Thursday, May 31, 2018 Hey Fletch … I have a grid of how staff can send me emails to get my attention. I created a four-part numbering system. This lets me immediately know how [...]
Who Should Communication’s Leader Report To?
Tuesday, March 27, 2018 Hey Fletch … We are a church of 1,400. We do not currently have a dedicated communications person. If we explore going to a new hire, who do they typically [...]
No Response to Emails
February 9, 2018 Hey Fletch … Some of our junior staff are terrible at responding to emails. They say, “our generation likes texts.” One staff member took a month to get me his annual [...]
The Three Big Mistakes Most Churches Make on Their Websites
In my day job, I have the opportunity to look at a lot of church websites. The thing is, I keep seeing the same three mistakes made on the majority of the sites I visit. [...]
Less Clutter. Less Noise
I came across Kem Meyer a few years ago when I spent the day in my office listening to The Nines Webinar Conference. I was so intrigued and delighted by her approach and expertise [...]
Communications Strategy
The XPastor Online Course on Operations 102--Communications encourages students to develop a communications strategy for their church. Below is the Communications Strategy of one of our students, the Executive Pastor for Seven Mile Road Church [...]
Why Podcasts are Critical to Your Church
There’s been a shift in the world. Is your church adapting? The shift is in how people use media and their expectation of what our churches offer. It all started when people could easily record [...]
How Do You Communicate with Your Church?
Good communication is key to any relationship. As church leaders, you understand this better than most. It’s no easy task making sure your congregation is getting the information they need to be prepared for upcoming [...]
Going Paperless
Consider if your church or business had 29,151,900 pages of documents. For ease of discussion, let’s round that down to a 29 million. According to some folks in New Zealand who had plenty of time [...]
Facebook and Blogging Policy
XPastor tries to help churches by providing some of the essentials for running a church---items like job descriptions, employment applications, review forms and policies. Below is the Facebook and Blogging Policy of Northshore Christian [...]
Honest Virtual Communication
As I was looking closely at the websites of six local churches, one question I considered was this: “What does this website convey about the culture of the church?” That's a great question. Websites are [...]
Seven Reasons Why You’re Not Getting a Stage Announcement
One of the most challenging things in service planning for pastors and communication leaders can be managing stage announcements. Without a system and strategy in place, you can quickly find yourself stuck in a rhythm [...]
Reflections on Communications
Throughout the XPastor Online Course, I’ve learned one thing about communication in organizations—it takes a lot of work! Whether it’s a small team of staff members or a large group of assembled leaders, communication is [...]
How to Communicate Effectively on Any Budget
Do you want to be more effective as a church? Few things will give you a better return on your investment than improving communications. Communications isn’t about spending a lot of money. Rather it’s about [...]
Church Publicity Campaigns
Summers are pretty busy for XPs. Beyond the normal budget preparation that keeps me busy, we also launched a major publicity venture for our 9/11 sermon series. This was a three-week series talking about the implications [...]
XPastor Re-Branded
All websites need an occasional dusting off ... or even rebranded and restyled. How is your church's website? Does it look like it did ten years ago? Perhaps it's time to improve your online [...]
Communications System
XPastor tries to help churches by providing some of the essentials for running a church---items like job descriptions, employment applications, review forms and policies. Below is the Communications System of Hope Community Church in [...]
Church Branding and Re-Branding—Part 2
Churches re-brand to emphasize their vibrant and living spiritual DNA. Let’s look at two churches to discover some principles that can help your church re-brand. Scofield Church in Texas and Oak Hill Church in [...]
Church Branding and Re-Branding—Part 1
Traveling down the highway at sixty miles per hour, you see a church sign and think “That looks great.” A minute later, another church sign comes into view and you confess, “What a garbled [...]
Blogging and Facebook Policy
These days it seems everyone is pushing you towards blogging, Facebook and Twitter. Whether for professional or personal reasons, it can be wise to take advantage of these emerging social networking opportunities. However, there can [...]
Disneyesque Books on Creativity
If you’re looking for not only a couple of great books on creativity and innovation, but a backstage pass into the business workings of Disney, then these two books are it. The Disney Way, by [...]